KAAB

Paid ads & digital storefronts engineered to scale your brand profitably.

Meta Ads · Google Ads · Web Development · Graphic Design — Delhi & Remote

STUDIO SHOWREEL 2026
0:00 / 0:15
15-second showreel contents: Chapter 1 (0:02): Meta Ads & Performance Scaling — Scaling ROAS from 2.1x to 5.2x with live attributed revenue. Chapter 2 (0:05): Google Ads & High-Intent Search Acquisition — Top ad rank #1, Quality Score 10/10, negative keyword sculpting. Chapter 3 (0:08): High-Performance Web Development — 100/100 Lighthouse score and 0.38-second paint speed. Chapter 4 (0:11): High-Impact Graphic Design — Editorial typography, design tokens, and discovery call prompt.
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Selected Work

Systems we've shipped

meta_ads_manager // roas_curve ● 5.2x ATTRIBUTED
Attributed Revenue
$142,480
Blended ROAS
5.2x

Meta Ads · Performance Scaling

Aura Luxe D2C

Full-funnel Meta ad strategy — creative hook testing, server-side CAPI event tracking, and scaling winner ads across Instagram & Facebook without creative fatigue.

↳ Scaled from 2.1x to 5.2x ROAS ($140K+ revenue)

Inspect system breakdown →
google_ads_console // auction_insights ● 10/10 QUALITY
Top of Page Rate
88.4%
Cost Per Acquisition
$24.80 (-38%)
# Keyword Sculpting & Bid Telemetry [TARGET] High-Intent Commercial Queries [MATCH] Exact + Sculpted Phrase Bidding [AUCTION] Quality Score: 10/10 · Ad Rank: #1 [PMAX] Target ROAS 4.8x Achieved

Google Ads · Search Acquisition

Apex Search Funnel

High-intent Google Ads management — 10/10 Quality Score architectures, tiered negative keyword sculpting, and Performance Max bidding to acquire buyers at lower CPA.

↳ -38% CPA & #1 Top of Page Ad Rank

Inspect system breakdown →
lighthouse_audit // production ● 100/100 AUDITED
100
Performance
100
Accessibility
100
Best Practice
100
SEO
First Contentful Paint
0.38s
Cumulative Layout Shift
0.00

Web Engineering · Headless

Veloce Storefront

Custom, lightweight digital storefront built with clean modern web standards. Sub-second initial load, zero cumulative layout shift (CLS), and a frictionless checkout flow converting visitors into buyers.

↳ 0.38s Paint & 98+ Lighthouse score

Inspect system breakdown →
brand_identity_tokens // vector_matrix ● 300 DPI ASSETS
Curated Palette Tokens
Fraunces Serif & Archivo Grotesque
Social Creative CTR
3.8% (+64%)
Vector Asset Grid
Scalable SVG

Graphic Design · Creative Matrix

KINETIC Visual System

Complete brand identity and performance creative system. Editorial typography, custom vector brand assets, and scroll-stopping ad creatives designed to elevate conversion rates.

↳ +64% CTR on paid social creatives

Inspect system breakdown →

Services

Four focused disciplines. One direct founder.

Full-funnel Meta advertising engineered for ROAS and revenue volume. We build rapid creative testing matrices, deploy server-side Conversions API (CAPI), and scale profitable campaigns across Facebook & Instagram without ad fatigue.

Meta Ads ManagerConversions API (CAPI)Creative TestingROAS ScalingUGC HooksRetargeting

High-intent customer acquisition across Search, Performance Max, and YouTube. We engineer 10/10 Quality Score architectures, negative keyword sculpting, and conversion-optimized landing page flows that outbid competitors at lower CPA.

Google SearchPerformance MaxQuality Score 10/10Negative SculptingYouTube AdsCPA Optimization

Blazing-fast, SEO-hardened web applications and digital storefronts built with clean vanilla architecture and zero-bloat stacks. Sub-second initial paint, high-conversion ergonomics, and 98+ Lighthouse scores that turn paid traffic into paying customers.

HTML · CSS · JSLighthouse 98+Responsive LayoutsTechnical SEOConversion ErgonomicsZero Bloat

Scroll-stopping visual identity and ad creative design that commands attention in competitive feeds. From editorial brand guidelines and vector assets to high-converting social carousel creatives and campaign decks.

Ad CreativesVisual IdentityBrand TypographySocial AssetsPackaging & DecksVector Systems
0
Average Client ROAS
D2C & E-Commerce Portfolio
0
Organic & Paid Reach
Meta & Google Campaigns
0
Lighthouse Performance
Sub-Second Initial Paint
0
Active Campaign Monitoring
Real-Time Bid & Budget Telemetry
Dynamic ROAS Forecaster

Simulate your acquisition lift

Adjust your current ad spend and baseline performance to project net revenue unlocked by our full-funnel scaling architecture.

$10,000
2.1x
Current Monthly Trajectory
$21,000

Revenue at baseline efficiency without creative testing architecture.

Projected with KAAB Protocol (5.2x)
$52,000

Full-funnel Meta CAPI + Google 10/10 Quality Score + Sub-second storefront.

Estimated Monthly Net Revenue Lift: +$31,000 / mo
Lock In This Growth Model ↓

How I Work

Direct, transparent & focused

01
Direct Founder Collaboration

You work directly with me—the person designing the creative, running the ads, and writing the code. No middle managers or lost context.

02
Creative & Performance in Sync

Great ads only work if your website turns clicks into customers. I build the creative and the storefront together so traffic actually converts.

03
Clear, Honest Numbers

Transparent tracking on ad spend, return on ad spend (ROAS), and fast pages that don't lose buyers to slow load times.

Ahmad Kaab Usmani

Founder & Performance Marketer — KAAB Studio

I don’t run a traditional agency with layers of sales reps and outsourced subcontractors. When you work with KAAB Studio, you get me directly in your corner.

Based in Delhi and working with clients worldwide, I handle paid acquisition (Meta & Google Ads), custom web development, and brand design. Whether that means taking a store to 5.2x ROAS or building a fast, clean website from scratch, my goal is always to make your brand look sharp and drive real, profitable sales.

Get in touch →
START A SPRINT · DELHI & REMOTE

Let’s scale your store with paid ads & custom web dev.

Direct founder collaboration. You work directly with me to manage your Meta & Google Ad campaigns, build fast Shopify or custom sites, and design high-converting creative—without agency markups or lost context.

5.2x Avg. ROAS Meta & Google Ads
Sub-Second Speed 98+ Lighthouse Web Dev
< 24h Response Direct Founder Access
No Long-Term Lock-In Flexible Monthly Sprints
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